The inclusion of toys in a business’s retail mix can be a strong lure for shoppers, or it can pose a major risk. Following the Toys R Us bankruptcy last year, retailers are working to ensure they have the right mix, and the toy business is still struggling to find its footing again, especially as holiday season shopping begins. Linda Bolton Weiser, Institutional Research Analyst for D.A. Davidson, discusses the toy industry scramble in “For Retailers, Toys Can Be A Holiday Gift, Or The Nightmare Before Christmas,” a Forbes article written by Joan Verdon.
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