Sales of Barbie, the classic Mattel toy, have swelled in recent months — a bright spot amid retail sales that have largely slumped since COVID-19 raced through the United States. Linda Bolton Weiser, D.A. Davidson Institutional Analyst who covers Mattel, highlighted some of the recent moves by the company that have contributed to the increased doll sales. Bolton Weiser’s comments can be found in “Barbie sales are surging amid COVID-19 pandemic,” a New York Post article written by Lisa Fickenscher.
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